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Hidden garden at Casa Verda in Cadaqués
Hospitality · CadaquésConcept direction by PLANTA27° · 2026
CASAVERDA

A hidden world,
thirty metres
from the sea.

Enter
Project overview

A hidden house presented through discovery, contrast and a deep sense of its Mediterranean setting.

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TypePrivate hospitality

LocationCadaqués

ScopeStory · Identity · Digital

StudioPLANTA27°

01 · The green houseHidden in plain sight

From the street,
it almost
disappears.

A green house. Behind a wall. Surrounded by leaves. Then the door opens.

Inside sits a restored 1920s villa with ten bedrooms, sea-facing terraces, a secluded citrus garden, an eight-metre pool and a hammam. All of it in the very centre of Cadaqués.

Casa Verda did not need to become louder. It needed an identity that made discovery part of the experience.
30metres from the Mediterranean
20guests, each with private space
500m² behind the green walls
02 · The nameTaken literally
VERDA

green

Catalan · feminine
The shutters. The garden after rain. Pine trees against the coast. The quiet side of Cadaqués.

CasaVerda

Instead of the expected beige and gold of luxury hospitality, the identity begins with a deep Mediterranean green, a colour that feels as if it has always belonged to the house.

Limewashed wall#F3EBDDCasa green#173F32Citrus leaf#92A779Cadaqués blue#1A68A1
03 · The ideaOne house. Two sides.

SEA / GARDEN
OPEN / HIDDEN
1920 / 2025

The property is defined by contrast. We turned those opposites into its visual rhythm.

Sea-facing terrace at Casa Verda
Sea sideMorning light. Boats leaving the bay. Breakfast facing the Mediterranean.
Garden-side outdoor kitchen at Casa Verda
Garden sideShade. Long lunches. Bare feet on stone. Dinner fading into evening.
Just30 M

In the middle of everything.
With a world entirely of its own.

The distance becomes a recurring graphic device: enormous when it needs to stop a scroll, almost hidden when it sits beside an image or booking detail.

04 · Art directionFragments of a stay

Not rooms.
Traces of life.

The story moves between generous architectural frames and small details that reveal how the house feels: water on stone, handmade pottery, citrus leaves, linen moving through an open window.

Local detail

Handmade ceramics, custom pottery and the irregular local stone floor keep the visual world rooted in Cadaqués rather than in a generic version of the Mediterranean.

05 · The hidden layerWater behind the garden

Eight metres
of stillness.

The pool is not presented as another amenity. It is the final reveal: a covered wellness space that opens completely to the garden, followed by the hammam beyond.

Eight-metre indoor-outdoor pool at Casa VerdaPool · 8 M
Hammam at Casa VerdaHammam · hidden beyond
06 · Digital experienceOpen the door slowly

A website built
like a discovery.

The journey never opens with a list of ten bedrooms. It begins with the contradiction, reveals the house one layer at a time and only then moves into rooms, service and availability.

casaverda.com
Casa Verda digital homepage concept
30 M FROM THE MEDITERRANEANCASA
VERDA

OPEN THE GREEN DOOR ↓

  1. 01Arrive

    The white streets of Cadaqués.

  2. 02Enter

    The green door and hidden garden.

  3. 03Discover

    Rooms, terraces and wellness.

  4. 04Stay

    Service, availability and booking.

Private dinner in the garden at Casa Verda
Not just a villa. A fully serviced stay.

Morning yoga.
A boat after lunch.
Dinner under the trees.

Laura, the house manager, becomes part of the hospitality story. Daily care, local knowledge and personal arrangements give the privacy of a house the ease of a small hotel.

Delivered by PLANTA27°

One hidden world.
Every touchpoint.

01Positioning & storyHidden in plain sight

02Visual identityGreen / ivory / sea blue

03Verbal identityCasa Verda · Cadaqués

04Art directionCasa Verda · Cadaqués

05Hospitality websiteCasa Verda · Cadaqués

06Guest touchpointsCasa Verda · Cadaqués

Cadaqués on the Mediterranean
Casa Verda · A hospitality concept by PLANTA27°

Open the
green door.

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